Over the past few years, social media usage has seen a makeover. Case in point: Look at how Instagram has transformed. What started as a media-sharing platform and a medium to communicate…

The Covid-19 pandemic accelerated the trend toward remote work, and it has quickly become the new normal. In a recent survey by Owl Labs, 80% of respondents said they now expect to…

I’d be willing to bet that your company doesn’t work all in the same office.  Some of you might have people across the globe, others may have teams spread out over several…

Considering how much of the business world and its operations can be done with nothing but a stable Internet connection and a smartphone, protection has become more and more necessary. Without any…

Remember the good old days when all you needed was Excel for bookkeeping? Okay, those days weren’t all that good. Manually typing numbers is time-consuming and involves a lot of effort. It…

What is SysTools OLM to PST Converter? SysTools OLM conversion application enables you to convert files from OLM (Outlook Mac) to Outlook PST. This includes journals, notes, calendar, contacts, and emails. The…

The secret to convince potential buyers to actually purchase product is elicit in them a sense of trust in you and your brand.  This is really crucial in the B2B market, because here…

IQ Option was founded in 2013 and they are a regulated broker based in Cyprus. In our IQ Option reviews, we take a look at the main features and services offered by this…

The attitude and buying choices of clients have always been formed by reviews they could read online. The power of such reviews is significant in all types of market sectors and industries,…

As any business would attest, purchasing software is no walk in the park. While they might have a particular software’s usability at the top of their head, they could not do away…

The print ad on the right was released by McGraw-Hill Publishing Co. in 1958 and was targeting specifically B2B companies. It was created by Gilbert Morris, and became known as “the best…

It can be a hard task for entrepreneurs and business owners to select a suitable project management solution from the hundreds of apps available in the market. In this article we’ll try…

The collaboration software sector is getting crowded as more collaborative apps enter the market, not to mention other business solutions like CRMs crossing over to this software category. Having the best features…

Have you noticed that SEO has changed a lot over the past three years? Where before you simply targeted keywords around your product category to rank in SERPs, today, this strategy may…

B2B software vendors operate on such a tight customer base that marketing in this field is a niche game. I’ve already written about ten ideas where to promote your SaaS product and…

Paid advertising costs an arm and leg, but unlike organic marketing, paid channels are more measurable and predictable tp help SaaS startups to lay down a clear lead-to-conversion path, while they grow…

If you think landing pages serve conversion, you’re thinking about it in B2C terms, where sales are direct and immediate. In B2B, where a sale takes a longer time to close, a…

There is a very effective way to increase user trust of your website, but, ironically, it has nothing to do with your site. It is based on B2B review directories. Let us…

What should be the right lead generation tactic for your B2B software? The best channel should, not just increase, but scale sales. Likewise, it shouldn’t quickly reach a plateau; rather, it should…

By the time customers contact you, 57% of their buying decision has already been made, according to the Google/CEB’s Marketing Leadership Council (2013). They have researched information about your software, compared it…

Rebirth Financial calls itself America’s small business experts. This company was launched in 2010 and has helped small businesses access millions of dollars. Rebirth Financial is based in New Orleans, Louisiana. This…

Cashcorner.com was founded in 2006 and the company says it has helped millions of customers get credit in times of emergencies. The company’s website states that it has provided more than $575…

ACE Cash Express is a leading financial services company that provides short-term consumer loans, bill pay and prepaid debit card services. Its website states that this company is the largest owner-operator of…

Ferratum UK is a member of Ferratum Group based in Finland, which provides consumer loans in 19 countries in Europe as well as Australia and New Zealand. This lender offers easy and…

Wonga is a well-known microloan lender in the UK. This company also provides short term loans in Spain, Poland, Canada, and South Africa. If you need cash urgently for an emergency, try…

Wageme.com is a London-based online finance company that provides short term loans for one month to help businesses and individuals deal with cash flow emergencies. The lender says it is highly selective…

WageDayAdvance is a leading cash loan company in the UK and you can apply online to borrow money for a short term. The company was founded in 2004 and offers unsecured loans…