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Wrike Review

Wrike OUR SCORE 91%
starting price $9.80
our score 91%
free trial
  1. What is Wrike
  2. Product Quality Score
  3. Main Features
  4. List of Benefits
  5. Technical Specifications
  6. Available Integrations
  7. Customer Support
  8. Pricing Plans
  9. Other Popular Software Reviews

What is Wrike?

Wrike is a Campaign Management Solution designed to help marketing teams in planning and executing marketing campaigns. This platform supports teamwork and collaboration by providing valuable tools including live editing, versioning, and threaded comments. Marketing teams can also take advantage of the software’s multi-channel campaign management to handle more than one campaign simultaneously with ease. The platform also connects and lets its users interact with their audience in numerous different channels such as social media, live chats, emails, etc, helping them widen their online reach. It also comes with built-in analytics that offers valuable data to give you insight about your campaign’s performance.

Product Quality Score

Ease of use
Customer support
Value for money

Wrike features

Main features of Wrike are:

  • Customer Targetting
  • Document Sharing
  • Tools Evaluation
  • Lead Scores
  • Versioning
  • Lead Management
  • Easy-to-Use Analytics
  • Template Duplication
  • Content Marketing Functionality
  • Tailored Marketing Messages
  • Live Editing
  • Threaded Comments
  • Customer Segmentation
  • Marketing Campaign Management
  • Multi-Channel Marketing Automation

Wrike Benefits


The main benefits of Wrike are its multi-channel marketing automation capability, compelling campaign content management, lead management that you can rely on, and user-friendly analytics. Here are more details:

Automated Multi-channel Marketing

Wrike understands that customers these days demand more engaging and convenient campaigns. That is why it is designed to allow marketing professionals to reach out to their target audience in different channels such as social media and email. This capability enables users to reach a wider audience without spending too much effort and time. Users will also enjoy the ability to choose a channel they want to use in making a purchase.

Compelling Campaign Content Management

The content of a marketing campaign plays a crucial role in attracting the customer’s attention and driving them to take action. Wrike allows its users to create quality content that drives campaign success. Users can also reuse the content across numerous campaigns by duplicating the template. This feature also enables users to build attractive landing pages with personalized content to segment audience and drive them to a website.

Dependable Lead Management

Wrike also comes with lead management which simplifies the process of concentrating your marketing initiatives on the best sale opportunities based on the readiness of a prospect to purchase. To determine quality leads, the lead’s activities within a campaign are assessed. Lead scores are provided on factors like the time spent reading the email campaign, links clicked, and newsletter subscription.

User-friendly Analytics

Wrike features a user-friendly analytics tool that allows users to evaluate the performance of their campaign. This empowers your sales and marketing team to collaborate on creating on-brand, consistent messaging.

Technical Specifications

Devices Supported

  • Web-based
  • iOS
  • Android
  • Desktop

Customer types

  • Small business
  • Medium business
  • Enterprise

Support Types

  • Phone
  • Online

Wrike Integrations

The following Wrike integrations are currently offered by the vendor:

  • Google Drive
  • RSS
  • Microsoft Excel
  • iCal
  • Box
  • Salesforce
  • Microsoft Office 365
  • Dropbox
  • Microsoft Project
  • OneDrive


Customer Support


Pricing Plans

Wrike pricing is available in the following plans:

Free trial
Contact vendor