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Retainful Review

Retainful OUR SCORE 80%
starting price $19
our score 80%
free trial
  1. What is Retainful
  2. Product Quality Score
  3. Main Features
  4. List of Benefits
  5. Technical Specifications
  6. Available Integrations
  7. Customer Support
  8. Pricing Plans
  9. Other Popular Software Reviews

What is Retainful?

Retainful is an abandoned cart recovery and email marketing automation platform that enables you to engage with customers, launch email campaigns, and automate workflows. It allows you to build a customer journey for automation as well as create custom paths with various trigger rules and path splits, among others. Retainful provides pre-built templates that you can customize and personalize to reflect your branding. It allows you to send abandoned cart emails, win back emails, and order follow-ups. It also enables you to send welcome and thank you emails to continuously engage your customers. Retainful offers coupon codes and referrals to help you increase your sales. The vendor provides support through live chat, onboarding, and YouTube for any issues you might encounter.

Product Quality Score

Ease of use
Customer support
Value for money

Retainful features

Main features of Retainful are:

  • Abandoned Cart Recovery
  • Order Follow Up Emails
  • Thank You Emails
  • Win Back Emails
  • Welcome Emails
  • Next Order Coupons
  • Referrals
  • Email Marketing
  • Customer Journey Builder
  • Workflow Templates
  • Popups
  • Reports

Retainful Benefits


The main benefits of Retainful are enabling email marketing, providing conversion tools, and generating actionable analytics.

Enables email marketing

Retainful enables you to create and automate email marketing campaigns to prevent abandoned carts and engage active and inactive customers. It provides a customer journey builder, which helps you create a workflow. It also offers workflow and email templates that you can customize according to your brand. Retainful can send abandoned cart, order follow-up, thank you, win back, and welcome emails. It can also ask for feedback and send product recommendations. Retainful supports shortcodes for email personalization.

Provides conversion tools

Retainful allows you to discounts and coupons to increase your conversions. It supports fixed amount, percentage, and free shipping discounts. It also provides referral rewards, links, and social sharing options. Retainful allows you to set expiry dates and minimum purchase rules as well as send email reminders to your customers.

Generates actionable analytics

Retainful generates reports and analytics that provide insight into your performance and engagement. It provides a dashboard where you can track abandoned and recovered carts, conversions and referrals, and revenues. It also offers cart reports and customer details. Retainful generates performance analytics based on workflow and email metrics.

Awards Section

Rising Star 2020 Award
In our Retainful reviews the software has been distinguished with our:
- Rising Star Award

Technical Specifications

Devices Supported

  • Web-based
  • iOS
  • Android
  • Desktop

Customer types

  • Small business
  • Medium business
  • Enterprise

Support Types

  • Phone
  • Online

Retainful Integrations

The following Retainful integrations are currently offered by the vendor:

  • Mailchimp
  • ActiveCampaign
  • HubSpot
  • ConvertKit
  • Mailerlite
  • Sendinblue
  • Klaviyo

Customer Support


Pricing Plans

Retainful pricing is available in the following plans:

Free trial