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LeadSquared Review

LeadSquared OUR SCORE 85%
starting price $15
our score 85%
free trial
  1. What is LeadSquared
  2. Product Quality Score
  3. Main Features
  4. List of Benefits
  5. Awards Section
  6. Technical Specifications
  7. Available Integrations
  8. Customer Support
  9. Pricing Plans
  10. Other Popular Software Reviews

What is LeadSquared?

LeadSquared is a comprehensive customer acquisition platform that quickly drives forwards leads down your sales funnel. The app is specifically designed for small and medium-sized businesses and helps to speed up their lead capture process with automation, responsive landing pages, and effortless lead collection from a range of sources. These sources include lead generation websites, chat, website, phone calls, incoming messages and others. LeadSquared also offers a variety of sales and marketing features including marketing insights, behavioral insights, sales funnel, segmentation, and drip marketing, to name a few. How can LeadSquared help your business? This application can capture all your leads across all online and offline sources, track and nurture them to become sales ready, help your sales reps identify and follow-up the leads they can close, and provides deep analytics that give actionable insights on what is working and what needs to improve. LeadSquared is utilized by more than 15,000 sales and marketing professionals. This solution can increase the sales velocity of your business with sales automation, lead qualification, and lead management. You can use the 15 days risk-free trial to try out the system’s features before you decide to shell out your money for the paid packages. The vendor offers reliable customer support as well as training for new users. Read on below our The LeadSquared reviews to know more about its benefits, pricing and technical specs.

Product Quality Score

Ease of use
Customer support
Value for money

LeadSquared features

Main features of LeadSquared are:

  • Drip Marketing
  • Lead Capture Automation
  • Lead Engagement Index
  • Marketing and Sales Analytics
  • Marketing Automation
  • Marketing Insights
  • Personalization
  • Responsive Landing Pages
  • Sales Insights
  • Seamless Lead Capture
  • Segmentation
  • Website Widgets

LeadSquared Benefits


The main benefits of LeadSquared are its comprehensive feature set, reliable customer support, and customization. Here are more of its benefits:

Automates lead capture

LeadSquared helps you capture leads from a variety of sources including events, blogs, lead generation sites, chat, online ads, emails, and phone calls. Plus, you can use the landing page builder to create effective responsive and custom landing pages. You can utilize your own templates or select from the app’s extensive library. On top of that, you can leverage the website widgets and responsive web forms to convert web pages into lead capturing engines.

Automates marketing activities

You can initiate email, SMS, and drip-marketing campaigns, and track your activities on all touchpoints such as phone calls, emails, online ads, website, and blogs. Plus, you can segment the lead list based on relevant variables such as geography, lead scores, behavior etc.

Speeds up sales 

You can prioritize sale-ready leads with lead engagement and lead quality scoring. LeadSquared automates lead assignment to sales reps by pre-defining distribution rules. You can set your tasks as well as reminders to manage customer engagements easily. Plus, you can utilize the mobile app to access sales information in the field.


You can leverage the developer-friendly API and webhooks framework to connect your lead generation sites and existing business systems to your LeadSquared account.

Awards Section

Great User Experience Award
Rising Star 2018 Award
In our LeadSquared reviews the software has been distinguished with our:
- Great User Experience Award
- Rising Star of 2018 Award

Technical Specifications

Devices Supported

  • Web-based
  • iOS
  • Android
  • Desktop

Customer types

  • Small business
  • Medium business
  • Enterprise

Support Types

  • Phone
  • Online

LeadSquared Integrations

The following LeadSquared integrations are currently offered by the vendor:

  • Ameyo
  • Bigcommerce
  • CallRail
  • Contact Form
  • Custom Dashlets Builder
  • Exotel & Twitter card connector
  • Facebook Lead Ads connector
  • Gmail
  • GoToWebinar
  • Instapage
  • JustDial
  • Live Chat
  • Magento
  • Microsoft Dynamics CRM
  • Microsoft Outlook
  • Olark live chat
  • RingCentral
  • Salesforce
  • Shopify
  • Super Receptionist
  • Unbounce
  • Zonetel
  • Zopim


Customer Support


Pricing Plans

LeadSquared pricing is available in the following plans:

Free trial
Basic Plan
Standard Plan
Enterprise Plan
Sales and Mobile Lite Plan
$15 per user per month
Sales and Mobile Pro Plan
$30 per user per month