Broadsign Review
OUR SCORE 82%
- What is Broadsign
- Product Quality Score
- Main Features
- List of Benefits
- Technical Specifications
- Available Integrations
- Customer Support
- Pricing Plans
- Other Popular Software Reviews
What is Broadsign?
Broadsign is a digital signage solution that allows users to control, automate, and deliver digital out-of-home campaigns in one platform. It can operate with 25 to 25,000 screens for small to large companies. Users can manage their content, ad inventory, distribution, and playback in real-time through centralized, cloud-based software. The solution also offers the option of automating the management of DOOH content based on the screen location, time of day, message priority, or any other preferences of the user. Users can view reports on their performance to see whether their DOOH campaigns are effective. Likewise, the solution can gather pertinent data to determine the right location, time, and audience for the user’s content. Broadsign can also streamline sales processes through its live ad inventory management. This lets the user respond immediately to RPFs and close deals faster. The solution also offers templates for client proposals which include pricing, audience demographics, screens, and more.Product Quality Score
Broadsign features
Main features of Broadsign are:
- Digital signage management
- Sales management
- Audience-based targeting
- Campaign creation
- Report generations
- Automatic player updates
- Content and playback scheduling
- RFPs processing
Broadsign Benefits
The main benefits of Broadsign are its BroadSign Reach SSP, Centralized OOH Inventory, and DOOH content management.
BroadSign Reach SSP
Through BroadSign, users can reach out directly to programmatic buyers to optimize media content and target a more suitable audience for their ads. This feature gives the user control of their screens. They can review and approve each time their content goes out to the screen. They can also choose which group of buyers to access their network. Likewise, it provides a customizable platform for DOOH media wherein buyers can purchase premium DOOH ad inventory.
Centralized OOH inventory
This digital signage software provides a centralized platform for all your content allowing you to easily search for them and view their respective details and availability. It manages the user’s digital and non-digital inventory in real-time so that they can respond quickly to RFPs and close deals immediately. This eliminates lengthy emails between the user and their clients. Since the software is cloud-based, users can access data anytime and anywhere.
DOOH Content Management
BroadSign can manage content and campaigns without the user’s interference. They can choose to schedule playbacks and automate the distribution across their screens. Users can assign rules to every DOOH content to ensure that they are served to the right audience at the right time without needing to check up on it constantly. The solution then creates detailed proof-of-play reports to ensure that everything is going well and according to plan.
Technical Specifications
Devices Supported
- Web-based
- iOS
- Android
- Desktop
Customer types
- Small business
- Medium business
- Enterprise
Support Types
- Phone
- Online
Broadsign Integrations
The following Broadsign integrations are currently offered by the vendor:
- Intel AIM Suite
- Audience API
- Quividi
Video
Customer Support
Pricing Plans
Broadsign pricing is available in the following plans:
