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ActiveTrail Review

ActiveTrail OUR SCORE 91%
starting price $8
our score 91%
free trial
  1. What is ActiveTrail
  2. Product Quality Score
  3. Main Features
  4. List of Benefits
  5. Technical Specifications
  6. Available Integrations
  7. Pricing Plans
  8. Other Popular Software Reviews

What is ActiveTrail?

ActiveTrail is an SMS and email marketing automation software. It allows businesses to plan, develop, and activate their marketing and SMS campaigns. With ActiveTrail, you can create mobile-responsive newsletters and email campaigns using an intuitive builder. Dozens of templates are available for you to edit and use to create professional-looking newsletters and sign-up and lead forms. ActiveTrails’s SMS software enables businesses to send SMS marketing campaigns to let subscribers know about a sale or any event. ActiveTrail promises at least a 90% open rate. Using ActiveTrail automation, you can create an SMS marketing campaign or send it along with your email marketing campaign. Lastly, its landing page creator allows users to easily create professional-looking landing pages with a simple drag-and-drop. The landing pages are mobile-responsive, making them viewable on any device and any screen size.

Product Quality Score

Ease of use
Customer support
Value for money

ActiveTrail features

Main features of ActiveTrail are:

  • Mobile-responsive Landing Pages
  • Sign-up and Lead Forms Builder
  • Email and SMS Surveys
  • SMS Campaign Automation
  • A/B Testing
  • Newsletter/Email Templates
  • Analytics
  • Auto-Responders
  • Contact Management
  • Online Surveys

ActiveTrail Benefits


The main benefits of ActiveTrail are automating the marketing campaigns, creating SMS marketing campaigns, managing a mailing list, and getting instant feedback.

Details of the benefits are as follows:

Automated marketing

ActiveTrail is an email marketing software that allows you to create scenarios and funnels to optimize your campaign conversion rates and enhance customer relationships.

You can utilize its visual automation builder to build a logical sequence of your email and SMS campaign. To enhance the success of your campaign, you can deploy ActiveTrail’s auto-ponder tool, which you can configure to react depending on your customer’s actions.

Send SMS campaigns

ActiveTrail SMS software enables you to create SMS marketing campaigns right from your PC. You can also define your brand or company name as the sender’s name for that professional-looking SMS campaign.

Manage mailing list

With ActiveTrail’s contact management interface, it is easier to add contacts and organize your mailing list. You can also easily search, delete, edit your contacts right on the same interface.

Get Instant feedback

ActiveTrail provides you the ability to create and design your survey. A variety of question types are available. It also displays relevant insights about your survey, including the customers who opened your survey, the questions answered, and the answers that were given.

Lastly, the Net Promoter Score (NPS) enables you to track and understand customer satisfaction. NPS uses a single, pre-formatted question to help you measure customer loyalty and satisfaction.

Technical Specifications

Devices Supported

  • Web-based
  • iOS
  • Android
  • Desktop

Customer types

  • Small business
  • Medium business
  • Enterprise

Support Types

  • Phone
  • Online

ActiveTrail Integrations

The following ActiveTrail integrations are currently offered by the vendor:

  • Facebook
  • Salesforce
  • WordPress
  • Magento
  • Shopify
  • Prestashop
  • Zapier


Pricing Plans

ActiveTrail pricing is available in the following plans:

Free trial
$8 per month
$11 per month
$298 per month
500 SMS
$41 per 500 SMS