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SimilarWeb Pro Review

SimilarWeb Pro OUR SCORE 90%
starting price By quote
our score 90%
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  1. What is SimilarWeb Pro
  2. Product Quality Score
  3. Main Features
  4. List of Benefits
  5. Technical Specifications
  6. Available Integrations
  7. Customer Support
  8. Pricing Plans
  9. Other Popular Software Reviews

What is SimilarWeb Pro?

SimilarWeb Pro is a BI (Business Intelligence) solution that utilizes the largest international online panel, which allows it to aggregate traffic statistics of any website and display them in neat dashboards. Known for its competitive web measurement and online intelligence, SimilarWeb Pro became a widely known BI solution that aids in monitoring a businesses’ health and helping them make smarter decisions for strategic or short-term planning. Businesses such as marketers and publishers gain a better insight into how much they are faring against their competitors on the field in terms of performance with the help of this tool. Not only that but through comparison of website traffic, businesses are able to enhance their own traffic as well as gain new ways to reach more audience.

Product Quality Score

Ease of use
Customer support
Value for money

SimilarWeb Pro features

Main features of SimilarWeb Pro are:

  • Website data
  • Engagement metrics
  • Mobile app industry analysis
  • See traffic share by device
  • Competitor display ads and networks
  • Side-by-side website traffic comparison
  • In-depth competitor keyword analysis
  • Competitor website traffic analysis
  • Email and social media traffic reports
  • Visual charts and graphs for KPIs
  • Keyword research tool
  • Organic versus PPC keyword
  • Mobile app popular keywords
  • See traffic share according to channel
  • Mobile app market ranking
  • Mobile app traffic sources
  • Conversion funnel pages
  • Subdomains
  • Landing pages
  • Google Analytics keywords
  • Industry analysis tool
  • Google Play and Apple App store data

SimilarWeb Pro Benefits


The main benefits of SimilarWeb Pro are its scalability, its extensive analytics, its robust feature set, and its flexible pricing. Here are more details:


Companies from various industries and sizes (PayPal, Outbrain, Taboola, eBay, Eventbrite and to name a few) can utilize SimilarWeb Pro to boost their website’s reach and gain more audience. Aside from that, they can also take advantage of the system’s features for their acquisition and merger activities as well as marketing expansion ventures.

Provides extensive analytics functions

SimilarWeb Pro provides its users with insights with regards to their competitor’s website traffic and mobile apps performance. The platform allows you to check traffic data of any indexed website from a web-based control panel. You can investigate the website’s pageviews, monthly visits, visit duration and bounce rate. It can also display information about the site’s geographic traffic details and audience interests. This tool also has the reporting functionality that is usually expected from a premium BI product but it is a lot more customizable which means that users can tailor the reports to their respected industry requirements.

Robust features

Large and multinational enterprises will not find SimilarWeb Pro lacking in features as the system features multi-user access, top quality professional support, extensive API integration, and custom reporting. It also allows unlimited websites.

Flexible pricing

One of the admirable features of SimilarWeb Pro is its flexible pricing scheme. For starters, they offer a free plan. The tool also uses a quote-based pricing system so that clients pay for the features that they only need or can afford. The vendor also offers a free live demo without strings attached.

Technical Specifications

Devices Supported

  • Web-based
  • iOS
  • Android
  • Desktop

Customer types

  • Small business
  • Medium business
  • Enterprise

Support Types

  • Phone
  • Online

SimilarWeb Pro Integrations

The following SimilarWeb Pro integrations are currently offered by the vendor:

  • WhatRunsWhere


Customer Support


Pricing Plans

SimilarWeb Pro pricing is available in the following plans:

Free trial
By quote
By quote