Discover the leading SaaS software comparison site

Each month we help +100k companies to find efficient online tools

AdRoll Review

AdRoll OUR SCORE 90%
starting price $300
our score 90%
free trial
  1. What is AdRoll
  2. Product Quality Score
  3. Main Features
  4. List of Benefits
  5. Technical Specifications
  6. Available Integrations
  7. Customer Support
  8. Pricing Plans
  9. Other Popular Software Reviews

What is AdRoll ?

AdRoll is a digital marketing solution whose specialty is converting window shoppers into full-fledged customers that would buy your products and services offered in your site. It is one of the most popular retargeting solutions in the market which utilizes several platforms like social media, mobile, and the web to achieve its goals. The system, created by a company based in San Francisco, has its services employed by over 25,000 brands to date. It is part marketing whiz and part data geek in the sense that it facilitates the collection, analysis, and action of data by marketers in order to implement an effective marketing campaign and help them convert customer data into a high-performance marketing tool.

Product Quality Score

Ease of use
Customer support
Value for money

AdRoll features

Main features of AdRoll are:

  • In-app retargeting
  • Personalized ads
  • Retargeting
  • Social targeting
  • Retargeting through email
  • Cross-device reach
  • Segmentation
  • Predictive buying

AdRoll Benefits


The main benefits of AdRoll are its multi-platform capabilities, its ability to provide relevant data analytics, and its marketing campaign tools. Here are more details:


AdRoll is equipped of an extensive set of tools that could be used for providing effective retargeting on different platforms such as mobile and web. This way, maximum reach, flexible segmentation, and expert retargeting are achieved, which result in hitting high-intent customers with the most relevant and optimal ads at the proper time. It also utilizes its connections across multiple devices, which enables you to retarget high-intent desktop web visitors even on their mobile devices.

Relevant customer data analysis

The platform provides top-notch, relevant analytics and measurements that could be used to boost your campaigns’ effects. This is done through the in-app retargeting tools that are made available due to AdRoll’s partnership with top mobile analytics solutions.

Effective marketing campaigns

AdRoll can also deliver gorgeous, dynamic ads that your customers will find appealing because it was especially tailored for their preferences. The system also features a tool called SendRoll that is specifically designed to reach customers who prefer email communications. It effectively utilizes the customer’s browsing behavior on your site to provide personalized and precise email marketing.

Technical Specifications

Devices Supported

  • Web-based
  • iOS
  • Android
  • Desktop

Customer types

  • Small business
  • Medium business
  • Enterprise

Support Types

  • Phone
  • Online

AdRoll Integrations

The following AdRoll integrations are currently offered by the vendor:

No information available.


Customer Support


Pricing Plans

AdRoll pricing is available in the following plans:

Free trial