By Arthur Zuckerman
In Guides
Dec 9th, 2015
0 Comments
430 Views
Have you noticed that SEO has changed a lot over the past three years? Where before you simply targeted keywords around your product category to rank in SERPs, today, this strategy may no longer work because of the following trends: Search prefers user-focused sites like review aggregators over product sites Search returns content rather than […]...
By Arthur Zuckerman
In Guides
Dec 4th, 2015
0 Comments
309 Views
B2B software vendors operate on such a tight customer base that marketing in this field is a niche game. I’ve already written about ten ideas where to promote your SaaS product and I’ve pointed out that you need to identify your niche and dominate that category. Granting that you have that niche firmly fixed in […]...
By Arthur Zuckerman
In Guides
Oct 19th, 2015
0 Comments
0 Views
Business intelligence nowadays is not about mining data to get questions answered. It has pushed its way to a mechanism which actually helps businesses ask the right questions. In order to make the most of a valuable business achievement, the company must be in control of the factors that made that achievement happen, and do so […]...
By Arthur Zuckerman
In Guides
Oct 12th, 2015
0 Comments
1333 Views
Paid advertising costs an arm and leg, but unlike organic marketing, paid channels are more measurable and predictable tp help SaaS startups to lay down a clear lead-to-conversion path, while they grow their organic online presence. There is little guesswork involved when you understand how various paid channels work best for which situation. In this […]...
By Arthur Zuckerman
In Uncategorized
Sep 21st, 2015
0 Comments
947 Views
What is Freshservice? Designed and developed to help businesses of all sizes to deliver top class customer service via a cloud-based customer support platform, FreshService make it all easy with its plug and play ITIL construction. FreshService complies with the best customer support practices and does so without requiring clients to get expert opinions and […]...
By Arthur Zuckerman
In Guides
Sep 16th, 2015
0 Comments
875 Views
What is PipelineDeals? PipelineDeals is a very powerful CRM tool yet does not confuse inexperienced CRM users. This platform presents users with an intuitive and very user-friendly interface that can take a lot of complicated CRM processes and operations, enabling businesses to have total control with their customer relations and deliver topnotch service to their [&hel...
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