Zoho Campaigns is designed to create, deliver and monitor email campaigns that could boost the company’s sales and customer base. This email marketing solution can help a brand expand its reach with its capability to seamlessly integrate with an extensive range of third-party apps such as Facebook, YouTube, and WordPress.
With Zoho Campaigns’ pre-designed templates and drag-and-drop interface, creating an email only takes a few minutes. Email marketing for autoresponders, follow-up emails, and others are optimized through the platform's automation, as it gives the user access to a robust set of features that could increase engagement and could personalize email interactions to make the campaigns more effective.
This platform allows its users to monitor email campaigns easily by making the list clean and spam-free. It also makes users aware of which design or subject line works more effectively.
Product Quality Score
Ease of use
Value for money
Zoho Campaigns features
Main features of Zoho Campaigns are:
Easy Drag-and-Drop Editor
Analyze Your Lists
Import your newsletter templates
Track Recipient Activity
Sync From Zoho CRM
A/B Test Campaigns
Landing pages for Facebook Marketing
Ready-Made Newsletter Templates
Flexible, Customizable Layouts
Sync contacts from different Zoho Services
Zoho Campaigns Benefits
The main benefits of Zoho Campaigns are its rich feature set, ease of use, and customizations. It is an email building solution with rich features that provides users with the means to make a more effective newsletter campaign. Listed below are some of the main benefits that users will enjoy upon using the tool.
Create attention-grabbing newsletters
Drag-and-drop editor coupled with simple but customizable layout makes building an email campaign through this platform easy and quick. Users don’t have to start from scratch because there are pre-designed templates suited for different occasions available for use any time. Images that are used in an email being built can be enhanced, adjusted, or cropped with an image editor which makes adding visual elements to the newsletter more streamlined.
Efficient subscriber management
Zoho Campaigns users will have the option to manage subscriber information manually and add one subscriber at a time which works great for a small number of subscribers. But for newsletters with a large subscriber base, users can streamline the process by utilizing the API for importing subscriber details from Excel or Zoho CRM. For better email campaign effectiveness, Zoho Campaigns make it possible for users to reach their audience via smartphone, integrate signup forms, and create segments.
Using Marketing Automation
Zoho Campaigns helps the company in focusing on more important aspects of their business by eliminating the manual process of many tasks and placing them on automation. A good example is when a subscription campaign gets a new member or when there is a new purchase being made, a message would have to be sent to each of them manually. Autoresponders can eliminate that trouble by taking care of the process automatically, without the need for manual attention. The platform aims to make users stay connected with their subscribers and to make engagements more personalized that’s why features such as reminders for special events like birthdays are available.
Customer Support Types
Zoho Campaigns Integrations
The following Zoho Campaigns integrations are currently offered by the vendor:
Zoho Campaigns pricing is available in the following plans: