iRefer Reviews: Pros, Cons & Pricing of the Leading Referral Marketing Software

In Guides
June 28, 2018

What is iRefer?

iRefer is a referral marketing automation platform that allows you to create and automate referral marketing campaigns to collect leads via email opt-ins, offer pre-launch rewards, and minimize cart abandonment. Campaigns can be managed and organized for multiple domains, therefore the solution is suitable for companies of all sizes.

You can expand your customer list with iRefer, which smoothly integrates with your website or SaaS application. Utilize the power of referrals to gain more signups and subscribers for your email list, boost e-commerce sales and SaaS subscriptions, and launch your ICO (Initial Coin Offering), airdrop, and product, and create awareness for them. Get interested people to join your waiting list and give them rewards if they refer their contacts.

Product Quality Score:

Main functionalities
Collaboration features
Ease of Use
Help & Support
Media Rating

Main Features

  • Unlimited Websites
  • Unlimited Campaigns
  • All Referral Incentives
  • All Campaign Entry Forms
  • Run on Your Own Domain
  • Pre-Built Templates
  • Email Automation
  • All Sharing Channels
  • 3 opt-in form styles
  • Campaign dashboard
  • Campaign management
  • Campaign setup wizard
  • Campaign tracking
  • Customizable email sender addresses
  • Customizable form designs
  • Double opt-in
  • Email campaigns
  • Email integration
  • Exit intent forms
  • Fraud/abuse identification
  • Inline forms
  • Multiple reward levels
  • Popup forms
  • Referral program automation
  • Reporting & statistics
  • Slide-in forms
  • Social media integration
  • Welcome mat forms
  • Fraud Prevention
  • Campaign CSV Export
  • Import Existing Customers
  • Powerful APIs

List of Benefits

In our iRefer reviews the software has been distinguished with our Great User Experience Award and Rising Star of 2018 Award. The following are its benefits:

Offer Rewards and Minimize Spam

You can create multiple reward levels to provide incentives to visitors. Offer regular rewards or link them to your Shopify store. iRefer automatically disburses rewards after signup goals are achieved. To minimize spam signups, you can add double opt-in to your campaigns. The software automatically notifies you about fraudulent signups and allows you to remove them and prevent the visitors from trying to register again. In addition, you can select the social media networks you want to include in your campaigns, and get stats on the number of signups obtained via each channel.

3 Opt-In Form Styles

iRefer has 3 opt-in form styles which are embedded, chat style and modal forms. You can customize the forms to match your website design and add your desired fonts, text and background colors, images, and more.

Go Live Fast

Launch your referral program, pre-launch campaign, or viral giveaway in minutes with iRefer’s ready-to-use templates or you can create your own. Use the tool’s robust and flexible campaign builder to create the referral campaign that way you want it.

Launch Viral Campaigns makes it easy and quick for your supporters to share their referral link with their contacts. You can customize your sharing messages for different platforms such as email, LinkedIn, Twitter, Facebook, and Whatsapp.

Seamless Integrations

You don’t need coding skills as iRefer functions out of the box with all leading e-commerce solutions and websites to provide a seamless user experience for you and your customers. Use Zapier to integrate with the applications you want or utilize the APIs to build your own custom integrations.

For more information about the vendor feel free to visit iRefer website here.

Technical Specifications

Devices Supported

  • Web-based

Language Support

  • Multilingual

Pricing Model

  • Monthly payment
  • Quarterly pricing

Customer Types

  • Small business
  • Medium business


  • Cloud hosted

Available Integrations

  • Zapier
  • APIs
  • Slack
  • MailChimp
  • Aweber
  • WordPress


Available Support

  • Live chat
  • Web contact form
  • Online support

Software Pricing

iRefer offers a 14-day free trial and the below pricing packages. You can save up to 34% on quarterly billing. All schemes include all features.

Sprout Plan

  • 1,000 Signups – $29/mo (monthly pricing) or $19/mo (quarterly pricing)

Nurture Plan

  • 5,000 Signups – $59/mo (monthly pricing) or $39/mo (quarterly pricing)

Grow Plan

  • 15,000 Signups – $109/mo (monthly pricing) or $79/mo (quarterly pricing)
  • 50,000 Signups – $149/mo (monthly pricing) or $109/mo (quarterly pricing)
  • 200,000 Signups – $259/mo (monthly pricing) or $199/mo (quarterly pricing)
  • 1 Million Signups – $599/mo (monthly pricing) or $499/mo (quarterly pricing)
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